Ideas for events

Ideas for events

Celebrate your towns uniqueness!


Use something unique associated with your town
Eg - Market Gardening


Ring some local businesses that use the things grown nearby
Make fruit juice samples to give to customers
They get promotion from it

Display Ideas

Work with your local New World & tie in with Little Garden, or have a living display of fruit and vegetables
Plant a seedling when you make a book purchase! 
Tour of local historical market gardens 
Publishers are happy to supply giveaway books if you just give them a call
Have a selection of seedlings as prizes for small challenges

Baking Delights


Cookbooks and Kitchen
Bake up a storm – kiwi style, picklets, scones and home baking
Host a cupcake competition the week leading up to.  Winner announced on the day
Partner with local coffee bar, café, bakery, etc. Coffee and books go so well together
Have a local fundraising group set up outside store (they get to keep their proceeds and you sell the books)
Local baker or women’s institute
Display Idea       
Cook Books and baking goods
Cupcakes on display
Flour, jams and eggs
Giveaway cookbooks from publishers
Cooking lesson from a local cook or baker

Children of course!


Children’s Inspirations
Take a theme from a book you have on order
Great storytellers
Grab your mayor
Kindergarten or Primary schools
Display Ideas
Have story teller in store reading at different times during the day
Take a number when you come into the store to win a children’s book for each reading session.
Giveaway books from publishers
Naughty but Nice
Books slightly naughty or saucy
Display with pillow cases and sheets and PJ’s
Treasure Hunt for books
Place hidden notes around the store for kids or adults to find to win a free book. Time Out Bookstore did this successfully last year. 
Old Time Nostalgia
Old classic books up to new releases
Old typewriters set up in shop to type messages – kids may find this fascinating and adults nostalgic
Window display crayons, pens, old classic books to new
Books in Brown Paper Surprises - pick for books wrapped in brown a paper with just a hint on the outside
Create a “Neighbours Picks” Table
  • The customer selects their favourite books with a note about why they recommend it and you display or
  • An alternative to set up a book cloud (whiteboard, pin board, chalkboard or screen) during the week to go into a prize on Saturday – winner must be in store
  • Other customers purchase due to local recommendation
The most purchased book by lunchtime 29 October  wins the person who put it there a wonderful set of books. 
Have them help you out in the shop on the day!
Author Events
  • Invite authors to read and chat to customers
  • Ask a cookbook author to pass around food or make something in-house
  • Get a children’s author – story time or how to create a children’s book.
  • Dress up as characters from a book
  • Have staff place notes inside books with messages about their favourite page
  • Sign up to local bookstore “membership, etc. and receive a prize?

In-store or shop entrance music – get a local band, or school jazz band or Kapa Haka group.  Whatever suits your community and matches with your books.  

Getting local characters to "Get in Behind" NZ Bookshop Day

Send this message to your local mayor or authors or characters:
“Get in behind” NZ Bookshop Day – Your Place, Your Bookshop
Welcome aboard! This campaign is to celebrate the great local bookstores in New Zealand. Reflect the vibrant, idiosyncratic and wonderful bookshops throughout the country - and their equally wonderful customers. If you are enthusiastic about all things books, writing, reading, buying and selling then please join in with the 175 bookshops who are celebrating throughout NZ on the 29th October 2016.
  • What can you do to help?
  • Contact us or your local bookshop and offer to take part in an event, book signing, reading or just helping out in the store!
  • Be willing to be in photographed supporting the campaign
  • Visiting store on day and wearing a “Your Place Your bookshop” tote Bag.
  • Please send at least one quote, a picture and/or a story for use in print and digital media.
  • What do you like about bookshops?
  • Best advice or recommendation from a bookseller.
  • Why you like books and reading?
  • How you share books with your friends and family?
  • Tales and anecdotes of your favourite bookshops or books.
  • What do you enjoy when writing books?
  • Take part in one of the two national competitions
  • “Snap Me Reading” – an entertaining online photo of how we read!
  • “All Good: A NZ colouring competition” – The buzz of adult colouring!
  • Spread the word within your own networks and activities.
  • Facebook, Twitter, Instagram, Pinterest
  • Let us know if you are booked into events or activities where we could co promote.  We have posters and media assistance available.
What you can do if nothing else… 
Facebook: Please like our page
Twitter Hastags:  #nzbookshopday,
Website: All campaign/competition details
Contact Stella Chrysostomou, Ph: (022) 067 0816 
Project Manager